| B.SC. in Mass Communication, Advertisement and Journalism * |
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Course Objective
The course objective is to impart theoretical as well as practical knowledge of media - print, electronic & cinema and focus on overall personality development. |
Career Opportunities
# Journalist in Print media.
# PROs in Corporate and Government organizations.
# Program Producer, Newsreader, Researcher, Script Writer, Interviewer in Radio
# Camera Operator, Anchor, Reporter in Television
# Camera & Light Operator, Production Assistant in Cinema
# Account Exec., Media Planner, Copywriter in Advertising. |
| Course Curriculum |
Semester - I |
Semester - III |
Semester - V |
Principles of Communication |
Global Comparative Media |
Information Technology |
History & Industry of Mass Communication |
Communication & Soft Skills |
Practical |
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Reporting Techniques & Skills |
Editing: Concepts & Processes |
Reporting & Editing Lab |
TV Journalism & Program Formats |
Television Production: Idea to Screen |
Practical |
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Event Management: Principles & Methods |
Organization & Management |
Research Methodologies For Media |
Cyber Journalism |
Public Relations |
Practical |
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Semester - II |
Semester - IV |
Semester - VI |
Mass Communication Concepts and Processes |
Print Media & Photo Journalism |
Reporting & Editing -I |
Communication Skill |
Computer Application For Journalism |
Practical |
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Basics of Camera Light & Sound |
Advertising: Concepts & Principles |
Advertising Through Print, Radio & Television |
Press Laws & Media Ethics |
Television Production Lab. |
Operation & Handling of Video Equipments |
| Practical |
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World Media Scenario |
Contemporary Media Technology |
Radio |
Government Information System |
Project Report |
Practical |
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* Degree from UGC Recognized University.
*Subject to Change |
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